Join panelists Miranda Rosin, Government of Alberta, Dr. Joe Pavelka, Tourism Strategist, Mount Royal University and Janet Guthrie, Chair, Sport Tourism Canada to discuss how tourism is rapidly evolving in Alberta, and municipal leaders are key to ensuring their communities are ready, responsive, and resilient. From sport tourism and facility use to year-round destination development, municipalities are being called on to balance local needs with provincial opportunity.
This session is designed specifically for elected officials and focuses on strategic decision-making at the intersection of tourism, recreation, and community wellbeing. You’ll hear directly from experts and peers about the Government of Alberta’s All Season Tourism Report, facility management challenges, and how to align local planning with broader tourism goals—while protecting and promoting what matters most to your community.